TORONTO- Apple’s going to reinvent the textbook.
Many that speculated that Apple was getting into the textbook game were right. Apple’s big education is under way at the Guggenheim in New York City. Phil Schiller, Senior VP of Marketing at Apple says they’ve seen remarkable shifts in students as they’re introduced to the iPad.
“We want to help it to accelerate, and make it even easier to integrate the iPad into the curriculum.”
Apple says it is also introducing iBooks Author, an OS X application for making these texts. “Authors are going to love to use iBooks Create to create not only textbooks, said Schiller.