Beck Taxi develops mobile app to lure Uber users

WATCH ABOVE: Beck Taxi to silence dispatch radios and replace them with tablets. Marianne Dimain reports. 

TORONTO – A Toronto taxi company is developing a new weapon to battle popular ride-sharing company Uber.

Beck Taxi plans to roll out a smartphone app that would give customers a real-time estimate of when their ride will arrive.

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READ MORE: Toronto taxi licence prices are plummeting. Is Uber to blame?

It would also give riders the option to pay their fare on mobile phones.

Uber, the smartphone-based taxi service, has been tagged as unfair by competitors and declared illegal by some city officials.

The City of Toronto filed a court injunction last fall which cited Uber for violating 36 bylaws. Court dates have been scheduled for May.

READ MORE: Private investigators hired to infiltrate Uber in Toronto: report