The ALS Association
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Ice bucket challenge: ALS Canada increases fundraising goal to $3 millionALS Canada increased its fundraising goal for the year from $10,000 to $1 million last week because of the success of the ice bucket challenge. Now, they’ve increased it again to $3 million.HealthAug 22, 2014
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Will the Ice bucket challenge change how non-profits fundraise?The ice bucket challenge's phenomenal success is making other charitable organizations rethink how they connect with a younger generation of potential donors.CanadaAug 22, 2014
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