March 8, 2016 5:46 pm
Updated: March 8, 2016 5:50 pm

Head First gears up to raise awareness for cyclist safety

A file photo of a bike helmet.

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MONTREAL – In a ride that will last 500 km, cyclists will go across Quebec to encourage people to wear helmets and avoid serious injuries.

The event is organized by Head First.

READ MORE: Montrealers celebrate the joys of winter cycling

Its goal: to raise $60,000 to purchase 750 helmets for families who can’t afford them.

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The three day ride will start in Saint-Jérôme and pass through Rigaud, Salaberry-de-Valleyfield, Saint-Hyacinthe, Drummondville, Kingsey Falls, Victoriaville, Lévis and wrap up in Quebec City.

READ MORE: City of Montreal wants safer streets for cyclists and cars

“I find it a little bit odd that in Montreal, with what we know and how we’ve seen a lot of people die on the roads or have concussions or brain injuries, that it still hasn’t struck a cord in people’s minds in terms of what people should do,” said Dr. Jehane Dagher, a spokesperson for the campaign.

The rehabilitation specialist insisted legislation forcing cyclists to wear helmets is long overdue.

Head First’s second annual ride across Quebec will take place May 27 to 29.

© 2016 Shaw Media

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