Advertisement

N.B. tourism industry looking to benefit from low dollar

The Hopewell Rocks in New Brunswick's Bay of Fundy region are known as the site of the highest tides in the world. Google Maps

RIVERSIDE-ALBERT, N.B. – President of the Tourism Industry Association of New Brunswick is hoping business owners will benefit from the low Canadian dollar this summer.

“The more attractive our dollar option is for Americans the more they consider the option of coming here. They feel they get more for the dollar they have to spend,” said Kathy Weir, the Association’s president.

The Canadian dollar has trading at just above 80 cents. Weir says the province’s tourism industry is a critical, economic driver in the province and having the low dollar will help the industry.

“If our dollar convinces them that their dollar will go farther here it’s a big decision-making factor,” she said.

Businesses set-up along the route to Hopewell Rocks say they’re anxious for clients to pick-up, especially after the harsh winter season.

Story continues below advertisement

Heather Mitchell owns and operates the Cinnamon Soul Cafe in Hillsborough. She says it’s been a tough couple of months.

“I think we lost five to six snow days this year where we closed. Last year we had one,” she said. “So it’s been a different winter that way.”

But she’s hoping with the snow melting and the dollar remaining low, better days are on the way.

“It starts picking up around May and we get pretty busy,” she said. “We’re only eight or nine minutes from the Rocks so its a good location.”

Sponsored content

AdChoices