WINNIPEG – The extreme cold warning has ended for Manitoba but temperatures are still frigid — meaning most Winnipeggers would rather stay at home than brave the cold. One Winnipegger turned this into a business by setting up an online grocery delivery system, which does very well when temperatures drop. Jose Depaz’s idea for Instagroceries came from his own hectic life, working two jobs and not having time to grocery shop.
“It just came to me that there was a need for this, and that there were other people that couldn’t make it out of their home,” said Depaz, who was very busy on Sunday between the weather and the Super Bowl. It’s not a brand new concept, but it’s one that grocery stores that offer the service also benefit from on cold days.
“People don’t exactly want to go to restaurants, they want to stay inside and have comfort food like pasta and soups, so sales do go up,” said Martin Ratajczyk at Family Foods.
Pizza chains were also busy across the city while many Winnipeggers opted to get delivery instead of takeout.
“People do not want to leave their house when it’s -30 so they’re calling us to bring it to them,” said Cameron Nault at Little Pizza Heaven.
Mault said they were prepared for the Super Bowl rush but the chilly temperatures made their Sunday even busier.
“Super Bowl is already our busiest day of the year, so it’s a double whammy,” said Nault.
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