ABOVE: Watch Global Toronto’s News at Noon report on Samuel L. Jackson’s video message.
TORONTO — Actor Samuel L. Jackson is talking tough about testicles in a public service video posted Wednesday.
“Have you got balls?,” Jackson says in the video. “If you’re so sure you’ve got balls, when was the last time you checked?”
The 65-year-old movie star recorded the message to support One For The Boys, a London-based group that aims to educate men about cancer.
READ MORE: The latest health news
“You better listen good. Fact: 30 per cent more men die of cancer than women,” Jackson says. “That’s right, 30 motherf***ing per cent. Why? Because they don’t get themselves checked out early enough. They don’t want to hear or talk about it because it ain’t the manly thing to do.”
Jackson adds: “By not getting checked, you could lose those balls. So boys, don’t be dumb. If you’ve really got balls show them to your doctor.”
Testicular cancer is rare and easily treated if caught early. Men between 20 and 40 are most at risk.
Testicular Cancer Canada offers a guide to self-examination.
BELOW: Watch the full PSA starring Samuel L. Jackson. Warning: Contains language that may offend.
© Shaw Media, 2014